Make sheppey bridge safe to cross

My heartfelt condolences to the family of those who tragically lost their lives on the Sheppey Bridge on 1/7/14. As someone who uses the bridge regularly, I'm always amazed by other drivers' sudden rush of aggression as they begin the ascent to the bridge when driving west towards Sittingbourne. It's as if their life suddenly depends upon flooring the accelerator. Are they trying to unleash their anger? Trying to prove themselves to other drivers? Trying to get home a few seconds earlier? I honestly don't understand it. I hope the authorities will finally realise the bridge has a lethal combination of problems: the lack of a hard shoulder, the blind summit, and the tendency of drivers to treat it as a drag racing track. I'm opposed to speed cameras in general as they're normally used as nothing more than cash machines by the government, but this is one of the rare places where they might actually serve as a deterrent (albeit not to vehicles with foreign number plates).